Minimum 8-10 years of experience in FMCG sales, demonstrating success in managing one-time shelf sales and institutional sales.
Job Overview:
BookWater Tech Pvt Ltd is seeking an experienced and results-oriented Retail Sales Manager to join our team in the FMCG industry, specifically focusing on the beverage segment. The ideal candidate will play a crucial role in driving sales strategies, managing institutional sales, and ensuring optimal product placement in the retail sector.
Responsibilities:
Sales Strategy and Planning:
Develop and execute effective sales strategies to enhance revenue growth in the cold drink segment.
FMCG Institutional Sales:
Oversee and expand institutional sales channels, fostering strong relationships with key retail clients.
One-Time Shelf Sales:
Lead initiatives for one-time shelf sales, optimizing product visibility and placement.
Team Leadership:
Inspire and guide the sales team, ensuring targets and KPIs are met consistently.
Client Relationship Management:
Build and maintain strong relationships with retail partners, addressing their needs promptly.
Market Analysis:
Conduct thorough market analysis to identify opportunities, trends, and the competitive landscape in the FMCG cold drink segment.
Sales Forecasting:
Collaborate with the management team to develop accurate sales forecasts and budgets.
Promotions and Marketing:
Work closely with the marketing team to plan and execute effective promotions and marketing campaigns.
Reporting and Analytics:
Provide regular reports on sales performance, market trends, and competitor activities.
Budget Management:
Effectively manage budgets to maximize ROI in sales initiatives.
Compliance and Documentation:
Ensure compliance with company policies and maintain accurate documentation related to sales activities.
Qualifications and Skills:
Bachelor’s degree in Business, Marketing, or a related field.
Proven experience in FMCG sales, specifically in the beverage segment.
Strong leadership and team management skills.
Excellent communication and negotiation abilities.
Analytical mindset with proficiency in sales analytics.
In-depth knowledge of retail sales channels and institutional sales processes.
